Maimonides Medical Center

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Maimonides Medical Center ⎯

Concept

Maimonides Medical Center is one of the sponsors for the Brooklyn Nets. New web advertisements were needed for the Net’s 2021 Playoff run and ran for the 2021-2022 season on their official site as well as ticket buying page.

Solution

Sticking to the MMC brand guidelines I was able to create brand appropriate web/display ads. An approved creative idea allowed me to incorporate basketball plays in the background of the ads. A very light transparency that was barely visible help add a little fun as well as provided elements to animate for the video versions of them.

  • Director - Web & Content Marketing: Steven Abatiello

  • Marketing Consultant: Colleen Farrell

  • Design & Production Specialist: Melissa Kaynas

  • Designer / Creative Consultant: Michael Tutko

Marketing Collateral

Below are sample of work done in conjuncture with the interior marketing department of MMC.

Collateral includes; advertisements, hospital wayfinding & signage, direct mail pieces, email newsletters, lobby screensavers, and educational “rack cards” & brochures.

MMC_Screensavers_Mac Book Pro Mockup_RND_Doctors Day.jpg
MMC_Screensavers_Mac Book Pro Mockup_Children Day.jpg
MMC_Screensavers_Mac Book Pro Mockup_RND1_Covid Remembrance.jpg
MMC_Screensavers_Mac Book Pro Mockup_RND1_Joint Commision.jpg
MMC_Screensavers_Mac Book Pro Mockup_RND1_Patient Fall Risk.jpg
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