Maimonides Medical Center
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Maimonides Medical Center ⎯
Concept
Maimonides Medical Center is one of the sponsors for the Brooklyn Nets. New web advertisements were needed for the Net’s 2021 Playoff run and ran for the 2021-2022 season on their official site as well as ticket buying page.
Solution
Sticking to the MMC brand guidelines I was able to create brand appropriate web/display ads. An approved creative idea allowed me to incorporate basketball plays in the background of the ads. A very light transparency that was barely visible help add a little fun as well as provided elements to animate for the video versions of them.
Marketing Collateral
Below are sample of work done in conjuncture with the interior marketing department of MMC.
Collateral includes; advertisements, hospital wayfinding & signage, direct mail pieces, email newsletters, lobby screensavers, and educational “rack cards” & brochures.
